Bart Dohmen
Managing Director,
BRC Europe
As Managing Director of BRC Europe Bart transforms clients’ dreams into physical reality throughout continental Europe, the Middle East and Africa. His most recent BRC project was the new Heineken Experience in Amsterdam. Part Branding experience, part commercial attraction and part heritage center, the new Heineken Experience opened in 2008 to sensational acclaim.
Before joining BRC, Bart was a team member for LaserPromotions BV and Rexroth Hydraudyne, on projects such as The London Eye, Catastrophe Canyon, Disneyland Paris, HollandRama at the Open Lucht Museum, The Netherlands, and the Technology Museum of Thessaloniki, Greece.
Bart is a past chairman of, and serves on, the TiLE (Trends in Leisure Entertainment) Committee and is a frequent speaker at many different conferences across Europe. Bart is also a guest lecturer at the NHTV, Breda University of Applied Sciences in The Netherlands.
Bart holds an MBA from the NIMBAS Graduate School of Management/Bradford University as well as a BS in Electronic Science from the Hoge Technische School.




























