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BRC begins each new project by using a step by step course of action that guides the client from beginning to opening to operating. VISION PLANNINGFirst, you tell us about your project and learning objectives. From this, we create the philosophical foundation that will guide your project through all phases of development. As your vision starts to take form, we articulate the potential economic, social and environmental opportunities. This foundation becomes the metric against which all decisions are weighed. By developing a clear mission and objective, and creating a strategy for implementation, you can be assured of opening the right type of project to meet your needs. STORY MASTER PLANNING AND SITE UTILIZATION PLANNINGYour project will require two different but interrelated types of creative planning: Site Utilization Planning and Story Master Planning. BRC’s design process bridges both. Story Master Planning defines the project through the creation of a unique and compelling storyline that ties the site together conceptually and becomes your project’s overall identity. This “inside-out” planning is driven by the heart of the project’s purpose. Site Utilization Planning defines how you can best physically utilize your site. We work closely with architects during this “outside-in” approach which is determined by the site’s specific opportunities and constraints. CONCEPT DEVELOPMENTConcept Development translates your vision into words and pictures. During this stage, BRC gives your story and project form, shape, color, and life – backed by scholarly research and with your target budget in mind. Our approach to design is to solve and create a unique solution that matches your vision. We then illustrate that vision so you can communicate it to others. All of our work is customized to your needs - whether it is collateral for assisting in your fundraising efforts, or assistance in a presentation to gain a consensus. DESIGN DETAILYour vision continues to guide and illuminate our process as we enter and complete this phase. We engineer and fine-turn your broad stroke creative concepts and preliminary designs in order to obtain an accurate cost estimate for the Production, Installation, and Warranty of the presentations. Your Design Detail package is precise and comprehensive, saving you time and money. PRODUCTIONYour intention is not only to create a new place that is outstanding, but also one that endures. BRC has the industry’s best reputation for delivering its work on time, on budget, and on message. We are proud of our work, because so much of what we’ve produced has been successful. With the appropriate technologies, a master’s eye for detail, craftsmanship, and integrity, your story will come to life, ready to welcome, amaze, and inspire your guests for years to come. PROJECT MANAGEMENTEvery detail of every phase must be managed and guided to make sure that your project delivers the full impact of your initial vision, on time, and on budget. When you open the doors to welcome your first guest, you will know that every detail is just right. Your production team will deliver a solid, seamless, effective visitor experience because BRC will act as a single source of communication and coordination. OPERATIONAL LEADERSHIPHow can you make sure the success of your project will continue? BRC delivers projects that are operationally practical and that endure through time. You will not experience costly down time. BRC warrants everything that we produce. We back you up for at least the critical first year of operation because your success is our primary purpose. |
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