BRC Imagination Arts Announces Expansion of Amsterdam-Based European Office.  Industry Executive, Bart Dohmen, to Lead Project Development Efforts

release date: February 16, 2004

AMSTERDAM, THE NETHERLANDS - BRC Imagination Arts announced today that it is expanding its European headquarters.  Bart Dohmen, an industry veteran, formerly with Rexroth Hydraudyne, has joined BRC to lead its European project development efforts.

"Over the last year, we have seen an increase in serious inquiries from European clients," said Scott Ault, BRC's Managing Director in Europe, Vice President and Executive Producer.  "Responding to this demand, we needed an industry veteran of Mr. Dohmen's calibre to carry us to the next level of market development.  He brings a wealth of experience to our European office, with a proven track record in project development and management, he will compliment our current staff.  This will help strengthen BRC's relationship and involvement with many of the European industry organizations, such as TiLE (where he will continue to serve on the committee), IAAPA Europe, and TEA Europe."

Mr. Dohmen began working in the themed entertainment industry as a technical engineer for LaserPromotions BV and later moved to Rexroth Hydraudyne to initiate their marketing efforts and ultimately start the entertainment division that helped create the London Eye, Catastrophe Canyon at Disneyland Paris, the Heineken Experience and HollandRama.  His long experience is complimented by his recent completion of a MBA program at NIMBAS/Bradford University.

Headquartered in Burbank, California, with its European headquarters in Amsterdam, The Netherlands, and an office in Durham, UK, BRC Imagination Arts is a multi-award winning designer and producer of content-based attractions, exhibit and shows for museums, exhibitions and theme parks around the world.

For more information, please contact:

Judy Ford, BRC Imagination Arts, Europe, Keizersgracht 62-64, 1015 CS Amsterdam, The Netherlands, Phone +31.(0) 20.520.6810,

Fax +31.(0) 20.520.6811, jford@brcweb.com

Lori Reyes-Baker, BRC Imagination Arts, US, 2711 Winona Ave., Burbank, CA 91504, USA, Phone +1.818.841.8084,

Fax +1.818.841.4996, lbaker@brcweb.com