BRC Imagination Arts to Take the Stage at London Experience Week 2026

The global experience industry gathers in London this week for London Experience Week 2026, hosted by the World Experience Organization. Running from 20 to 24 April, LXW brings together leaders, makers, strategists, and storytellers to share ideas, explore where the field is headed, and do the kind of thinking that shapes what comes next.

BRC Imagination Arts will be part of that conversation in a meaningful way through two sessions:

DEEP STORY: A Complete Guide to Creating Transformational Visitor Attractions with Bob Rogers

Bob Rogers, BRC’s founder and the originator of Deep Story™, will take the stage to share insights drawn from decades of creating landmark experiences that move people and stand the test of time. His perspective on transformational storytelling has shaped the experience-design industry and continues to define how BRC approaches every project it undertakes.

Hands-on Workshop with BRC Imagination Arts

Alongside Bob, BRC’s Brad Shelton and Donna Davidson will host a hands-on workshop as part of LXW’s program, bringing BRC’s creative thinking directly into the room with practitioners from across the global industry.

BRC is proud to join a worldwide community of thought leaders and experience makers for a week dedicated to the craft, business, and impact of what we create together.