In EP4 of Masters of Storytelling, Margaret Kerrison talks about her craft as a creative story lead and the critical role writers play in the development of immersive experiences.
Johnnie Walker Princes Street has been highly commended for the 2022 Campaign Experience Awards in the 'Best Brand Experience B2C' category.
A Senior Spatial Designer and BRC Swiss Army Knife, Anthony Onibon is a collaborative problem solver who embodies qualities we consider indispensable.
In EP3 of Masters of Storytelling, Kris Bowers talks about his craft as a composer, jazz as a way of life, and the visceral experience of tying sound to story.
BRC is pleased to present Masters of Storytelling, a new podcast about the legendary people, ideas, and strategies that have redefined how we think about storytelling, across every medium: from books to the board room, film to physical spaces.
Las Vegas Raiders Allegiant Stadium Tours win big at the 2021 Tiqets & Stadium Business Summit Awards
Las Vegas Raiders' Allegiant Stadium tours recognized as a top fan experience in multiple award categories.
Spirit brands concoct multisensory shindigs for next-gen experiential marketing
From Sports Business Journal: Tours Of Allegiant Stadium Helping Raiders Grow Revenue — And Fan Base
The Raiders and BRC created a tour that appeals to Raider Nation and creates new loyalists through an immersive experience that uses the facility as a backdrop to share the team’s storied history.
We have all the available resources to keep the Earth clean and not only habitable, but hospitable. Purposeful storytelling will help propel these resources into action.
In this episode of Masters of Storytelling, Gabor Harrach shares how community-led storytelling has helped power Corona beer’s rise from the seventh to the number one most valuable beer brand in the world.
In this episode of Masters of Storytelling, Maya talks to Chris about the value of living authentically, why diverse teams lend to more interesting stories, and why we should all be more like peaches.